Art Director - TH

 
 

The Art Director supports the e-commerce and Marketing teams at AIRR Labs. The Art Director is responsible for conceptualising and delivering effective and engaging, aesthetic, on-brand, and on-strategy creative for e-commerce platform stores, web pages, product graphics (including art direction of photography), email promotional creative, email templates, social media graphics, and banner ads. 

Our Art Director will be ideas-led, and can apply intelligent, creative thinking to a range of different mediums. The Art Director needs to ensure that our digital creative product remains leading edge and that the quality of our delivery is upheld. He/She reports directly to the Chief Creative Officer and dotted line to local Country Head. 

 

Responsibilities:

  • Lead concept and create assets for digital & integrated campaigns, e-commerce platform stores, product graphics, social media posts and banners, static and rich banner ads, email campaigns, and affiliate sites 

  • Translate brand and product positioning, existing research, and offline/online marketing strategies into effective, high-performance digital designs 

  • Work with internal and external stakeholders to ensure that designs are aligned with brand identity as well as usability, accessibility, and best practice industry standards 

  • Work with internal teams to translate and create marketing requirements into compelling, appropriate campaigns and designs 

  • Manage and produce digital design work, including banner sizing and versioning 

  • Ensure consistency of brand and creative across digital customer touch points 

  • Have an outstanding attention to detail and solid graphic design principles 

  • Continually maintain awareness of customer behavior to maximize effectiveness of creative assets 

  • Offline design as and when required (product package inserts, wrapping etc) 

  • Broaden and enhance knowledge by keeping up to date with digital innovations and competitors 

  • Being a brand ambassador ensuring that all touch points are in line with the brand dna 

Requirements:

  • Bachelor’s degree or equivalent in Fine Arts, Visual Arts, Multimedia, or related field 

  • 3 years experience in an agency or design studio 

  • Proficiency in Adobe Creative Suite 

  • Strong portfolio including static, animated, and mobile work samples 

  • Ability to build rapport and collaborate with others within the company and externally