Head of Media - TH

The Head of Media is responsible for overseeing teams of media planners and performance marketing, working with clients and internal brands on digital media plan, developing new digital media advertising formats, setting up, implementing and managing the overall digital media strategy.

Responsibilities:

• Create and execute strong performance marketing strategy & execution plan

• Manage budgets and campaigns across all digital channels to drive strong return on investment

• Ensure successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels

• Identify and tests new channels to continue to meet or exceed established critical metrics

• Motivate performance marketing team by providing guidance and recommendation to achieve goals

• Provide critical oversight of performance KPIs and client performance updates

• Manage the relationship with key partners across the digital landscape –driving innovation in marketing technology capabilities

• Build a pipeline of strategic business opportunities by building a network and creating business plans for new distribution or other revenue opportunities.

• Work with various cross functional partners including ecommerce business leadership, marketing, and creative teams to align objectives and develop campaigns

Requirements:

• Bachelor’s degree

• 5+ years managing projects and teams in an advertising or digital marketing agency or a combination of agency/client-side experience

• In-depth knowledge of media workflows

• Experience in CPAS or collaborative ads is a plus

• Ability to manage and meet tight deadlines and multiple priorities

• Excellent financial and analytic abilities

• Excellent client service and presentation skills

• Self-motivated, collaborative, and versatile

• Excellent knowledge of Microsoft Office

• Excellent in written and verbal communication skills

• Strong leadership skills